You might have seen this trend board appear on my portfolio page recently, or you may have seen it a few months ago if you’re signed up to receive my moodboards in advance (more on that at the bottom of this page - you can sign up completely free!).
This is the last SS19 swimwear trend I’ll be sharing. It takes inspiration from activewear and performance based products like wetsuits, so think about mesh trims, chunky zips, elastics and sporty styling. The colour palette features commercial blue tones and a pop of bright red, which I love to include in a striped elastic - great for hem bands and straps.
I think this trend is really commercial and could work with any area of the market. I think it could be especially strong in young fashion, but can be tailored to suit anyone.
For this look I think plain block colours and/or stripes work best, rather than any prints. Do be careful if you’re using the white to make sure that your fabric doesn’t become see through when wet! A common problem I see all too often at the lower end of the market!
Working Further Ahead?
Many brands I'm working with are already developing their collections for A/W 19/20 and SS2020. If you've already finished SS19 and want more insight on future trends, I'd love to work with you on this. If you're looking for trend information, or design ideas but don't know where to start, I have limited spaces for working with clients 1-on-1. You can see the full range of services I provide here, or you can get in touch for more info, here.
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